Quibi inches towards usability by adding AirPlay streaming assistance

When it released in April, Quibi brought the express mission statement of using short-form videos designed to watch on-the-fly. The service’s narrow focus rubbed a lot of potential customers the incorrect way, with many asking for a more conventional approach for enjoying the service’s series.

Ultimately, Quibi’s launch was a disappointing one, with creator Jeffrey Katzenberg blaming the COVID-19 pandemic for the service’s rocky start. It was an unusual assertion, provided how other streaming services have actually prospered in the middle of lockdowns. In the very same interview, the officer also mentioned the addition of assistance for streaming to TV.

The move followed an earlier recommendation that the feature was already on the roadmap, though the pandemic and Quibi’s disappointing efficiency might have accelerated the launch of the function, which honestly ought to have actually been present since day one. Quibi has simply provided on that pledge by including assistance for Apple’s AirPlay.

Sure we designed Quibi for on-the-go, but these days going to the family room resembles a field trip … so AirPlay assistance is live for iOS in Quibi 1.3. Working hard on Chromecast too which will be offered in June.

— Tom Conrad (@tconrad) May 26, 2020

Chief Product Officer Tom Conrad noted the modification on Twitter, “Sure we developed Quibi for on-the-go, but nowadays checking out the living room resembles a field trip … so AirPlay support is live for iOS in Quibi 1.3.” What’s more, support for Chromecast streaming will get here next month, according to the executive.

Intriguing that the news comes the day HBO is launching its excitedly prepared for Max service, the latest powerhouse in an already crowded streaming market. But it’s definitely nice to see the company continuing to develop after what’s been mainly considered a frustrating launch. Now might we recommend doing something about program length?


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